Topics to be covered include advertising and communicating the product, distributing the product, pricing the product and market research.
议题将包括广告及沟通、配销、定价产品以及市场研究。
Communications can include advertising, public relations, personal selling, viral advertising, and any form of communication between the firm and the consumer.
传播包括广告、公共关系、销售员销售、网络广告和公司与消费者之间的任何沟通。
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