In our cynical age, Mr Nohria's willingness to talk about shaping character is admirable. But his obsession with “professionalisation” and “Hippocratic oaths” is puzzling. The moral values that business people should adhere to are universal ones, not a professional code. Business progresses through creative destruction, not through the application of rules. The movement for a Hippocratic oath for business is already running out of steam.
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