The CREST initiative – which is supported by Bank financing – aims to achieve efficiency in business processes and improve customer service.

由世行资助的CREST动议旨在提高商业程序的效率和改进对用户的服务。

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Improve customer service quality by analyzing and updating processes and work instructions related to customer service.

通过分析、更新相关的客户服务流程和工作指导提高客户服务质量。

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SOA relies on such cohesive standards in order to dynamically match service producers and consumers, monitor BEPL flow, and improve the traceability of IT resources and business processes.

SOA 正是依靠这些标准来实现生产者和消费者之间的动态匹配、监控 BPEL 流，以及增强对 IT 资源和业务流程的跟踪能力。

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The aim of the project is to improve the processes behind the 999 service as the number of calls increases.

BBC: Technology tackles bogus 999 calls

Garanti Pension and Life used Microsoft Dynamics CRM to establish a 360-degree customer view and streamline key processes, which, in turn allowed them to reduce customer service resolution times by 75%, improve sales efficiency by 25%, and ultimately increase the average customer contribution rate by 43%.

FORBES: Insurance Companies Adopt CRM Tools To Boost Productivity