Indeed, not since Three Mile Island has the American nuclear industry suffered a greater setback to its image and credibility than that delivered by Spokesman Boucher.
Also falling were consumer scores for brand image, quality, credibility and perceived resale value, among other attributes, according to Brandimensions.
Telling Rometty to be a good girl and wait a little longer with IBM's collusion would be a disaster -- not only for the company's image, but for Rometty's credibility as its leader.