The folk-culture may be used to reveal the suspect's identity character, range of terrain, criminal motive, and the tricks of anti-detection in detecting crime.

在犯罪侦查中，利用民俗文化可以揭示涉案人的身份特征、查清涉案人的地域范围、分析涉案人的作案动机、辨析涉案人的反侦查伎俩。

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Traditional road signs which "add to the character and identity" of villages in Cumbria are to be preserved.

BBC: Fingerpost sign

In the marketing world, they give consumers shorthand codes about the character and identity of products and companies.

FORBES: The Republican Party Has A Brand Problem, And We Have The Evidence To Prove It

It hopes to find the right mix of shops and services which will allow Wokingham to maintain its character and identity as a market town.

BBC: 'Overwhelming' support for Wokingham town centre revamp