It's easier to think that the newest thing out there is the best. The newest strategy, technique, tactic, idea, book, etc.

我们很容易就会觉得最新的东西就是最好的东西。最新的方案，技术，策略，观念，书籍，等等。

youdao

Miz Meyer says that the idea for the first book came from a dream.

VOA: special.2010.01.20

The idea is to take the key features of a physical book, capture those and then go beyond that.

我们的设想是,抽取实体书的关键特性，然后进一步提升它们。

普林斯顿公开课 - 领导能力简介课程节选

I got the idea from a book... by Dan Brown, "Da Vinci Code".

我是从一本书里得到了灵感，是丹·布朗的《达芬奇密码》。

理想是当密码专家 - SpeakingMax英语口语达人

There is also an annual Festival of Ideas in the UK, which awards a prize to the best idea book.

FORBES: The Sliding House and The Book of Ideas: Radical Thinking Required

Use an idea in a book to temporarily replace the idea in your head.

FORBES: Idealistic Capitalism vs. Idealistic Socialism

Dr Drexler originally floated the grey goo idea in his book Engines Of Creation, published in 1986.

BBC: Nanomachine "factories" could one day sit on a desktop