The higher the hopevalue, the more urgent the need for a company to turn its sizzle into steak, because if at some point promise is not delivered, the hopevalue in the company's stock price will dissipate.
The idea was that the banks would be able either to sell their shares in GoodCo now, getting perhaps 10 cents for each dollar of their debt, or hold them for a few years in the hope that their value would increase.