"Mr. Jordan is not interested in putting Qiaodan out of business, but he wants to reclaim his name and identity, " said Josh Gartner, a spokesman for Mr. Jordan's legal teams at JunHe Law Offices and Fangda Partners.
Its president, Feng Jun, founded the company in 1993, when he sold keyboards, taking a profit of only five yuan (then around 90 cents) apiece to encourage distributors to sell lots of them.
Later on, successful buyers can simply swap their engineering units in for a final version of the 16GB or 32GB Xiaomi Phone 2 -- the latter a new addition that co-founder Lei Jun announced on Sina Weibo last Saturday (where he also cheekily asked if anyone need a 64GB flavor).