When winter comes, the weather is such cold that the food will lose hotness quickly, but I have the habit to eat food for a long time, so eating hot pot is my best choice.

当冬季来临的时候，天气是那么的冷，以至于食物会很快失去热温，但是我习惯吃东西要吃很长一段时间，所以吃火锅是我最好的选择。

youdao

Highlight: 1 Integration of the film: many contents of the film were used in the campaign to have attracted wide attention based on the film's hotness and offline promotion resources.

活动亮点：借势电影《将爱》：大量的电影元素被应用到活动的传播中，利用了电影的热度、电影线下宣传的资源为活动带来人气。

youdao

As Chris Matyszczyk at CNet points out, if ranking hotness were a crime, Mark Zuckerberg might have been arrested before he could get Facebook up and running.

FORBES: Ranking Girls' Hotness Might Get You Arrested?

Another hotness indicator is the presence of those companies that have nothing to sell this year, but knowing they need to have a high profile at the show, substitute hype (usually crazy marketing stunts) for real products.

FORBES: Tipping Point Alert

The cause of this problem is those members of the enterprise who are excited about whatever the New Hotness is are usually upsetting the status quo for the groups that have to support and manage whatever it is impacts.

FORBES: Novelty, Change, and Innovation: Star Trekking The New Hotness