This decision is also hard to make because when you are a backend technology provider, it's like selling a piece of commodity.

之所以这是一个困难的决定还因为,当作为后台技术提供商时，就像出售一件商品似的。

斯坦福公开课 - 百度CEO李彦宏演讲：全球最大搜索引擎的发展课程节选

Yet despite that and a long upward march of commodity prices, the hard-assets industry has not really attracted much of an aura.

FORBES: Magazine Article

World stock and commodity markets were hit hard overnight due to the ongoing European Union sovereign debt crisis that has intensified this week.

FORBES: Comex Gold Rallies to 2.5-Month High on Safe-Haven Buying amid EU Debt Crisis

Their unconventional nature makes it hard to compare binary options with regular commodity contracts.

FORBES: Magazine Article