Online retailers are particularly smart at this, and have given many established brick and mortar competitors a hard time with their ability to analyze consumer sentiment, take suitable action, and elicit positive recommendations from their enormous online audience.
And it was in Bandera that the Great Western Trail began, and with it the cult of the cowboy: 300, 000 head of longhorn cattle, most rustled from Mexico, herded through its broad main street every year in the 1870s and '80s, a last staging post to stock up on liquor and chilli brick before the long, hard ride to Dodge City, Kansas.