【gross_rating_points】什么意思_英语gross_rating_points的翻译_音标_读音_用法_例句_在线翻译

gross rating points

毛评点

毛评点（Gross Rating Points）：指在一定时期内视听率的总和。毛评点简称GRPs。

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总收视点

GRP • 总收视点(Gross Rating Points) • 有时也称为目标对象收视点(TARP - Target Audience Rating Points) • 媒介传送的量的计量单位之一,为在一定期间内所有的电视...

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又叫做总评分

... Gross Vehicle Mass Rating 车辆总量定额 gross rating points 毛评点 ; 总收视点 ; 又叫做总评分 ; 毛额定点数 internet gross rating point 互联网毛评点 ...

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短语

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·2,447,543篇论文数据，部分数据来源于NoteExpress

Gross rating Points (GRPs) - The sum of all ratings for all programs in a schedule.

毛评点-一套节目包括各个栏目的收视率。

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更多双语例句

In the days of Mad Men, marketers and advertisers counted GRPs (gross rating points), WRRMs (women related recall messages), and dozens of other metrics that could be converted to acronyms at a static point and time, i.e.

FORBES: Page 2 of 2
In marketing we measure television advertising by reach, frequency and gross rating points and if you extrapolate from that that the more feet you have on the street singing your praises and repeating those core messages at every turn you will be successful too.

FORBES: Sharpen Your Marketing By Measuring What Matters Most

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