例如在鲍尔（Bauer）和格雷瑟（Greyser）分别于1964和1967年进行的调查中，喜欢广告的消费者占四成至五成，抱有复杂心态的占1/3左右，漠不关心占极少数，不喜欢占15%左右...
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Stephen Greyser 格雷瑟
Steven Greyser 格雷瑟
Greyser said her maturity would make her more valuable to sponsors.
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Douglas was one of the most marketable athletes at the Olympics and certainly the most marketable gymnast on her team, Stephen Greyser, a sports management expert and professor at Harvard Business School, said midday on Tuesday.
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