The rise of social networks, for example, has aided an increasingly common kind of attack known as spear-phishing, says GregBell, global service leader for KPMG's information protection practice.
The idea for the Doritos Locos Tacos, for example, came about in early 2010 when Taco Bell CEO Greg Creed visited Frito-Lay executives in Plano, Texas, to discuss how to celebrate the chain's upcoming 50th anniversary in 2012.