Bernd Kosch, green IT advisor, Fujitsu Technology Solutions: Among the various green benefits of the cloud computing paradigm, there is one which is exceptionally striking: cloud computing enables small and medium enterprises (SMEs) to take full advantage of very large scale data centre technology, including the latest, most energy-efficient hardware provided in the shortest refresh cycles and leading facility-related infrastructure with advanced power utilisation effectiveness.

FORBES: Cloud Computing's Hidden 'Green' Benefits

Making the world a 'better place' will only be possible through a coordinated, cooperative, and interdisciplinary global will that will spring from the consciousness that a paradigm shift is possible and that inclusive green societies start in the mind of men and women.

UNESCO: Communication and Information