Either of these experiences reminds the consumer that there is a technical reason that great work looks great. These logos pull back the curtain to reveal the magic pre-primetime. There is no contesting their confrontational aspect. Much like an optical illusion demands, the consumer must give them a second look. But will the audience get the inside joke? The question may be, is the design mishap blatant enough to keep the consumer from simply believing that the designer was inept.
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