One admirer wrote: "I'll gratify your slightest wish, whether t'were small or great, say the word at once you're heard, my pretty pretty Kate."

一位倾慕者这样写道：“你最轻微的祝福，不管多渺小还是多重大，我都会心满意足，听到我的吁求你就说一句吧，我迷人的凯瑟琳。

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And it is making money when many flagship shops of luxury-goods firms are kept afloat only to gratify the egos of their owners, says Antoine Colonna, a luxury-goods analyst at Merrill Lynch.

ECONOMIST: The art of marketing