【Key words】 goodwill； degree of goodwill； goodwill valuation； fuzzy mathematics； synthetic and fuzzy valuation theory；
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In view of this feature in the formation of purchased goodwill, the master valuation account approach is comparatively appropriate among the current viewpoints on purchased goodwill.
针对外购商誉形成的这一特点，在目前关于外购商誉的几种观点中，总计价账户论是比较恰当的。
It is an important content to analyze the largest amount of Willingness-to-Pay (WTP) for assessing the value of a hospitals goodwill with contingent valuation method.
对最大支付意愿的数额进行分析是应用条件价值法评估医院院誉价值的重要内容。
There is a greater emphasis on asset valuation in determining goodwill impairment .
有对财产估价的更加巨大的重点在确定信誉损伤。
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