Sandy: as you all know, we missed the goal. We think one of the reasons might be the gift item we chose, so we did a little market research.

珊蒂：大家都知道，我们没有达到目标。我们认为原因之一就在于我们所选的赠品，因此我们做了点市场调查。

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DISCLAIMER - the validity and use of any Application Gift item under the Program shall be subject to the relevant usage instructions and terms and conditions set by the supplier.

免责声明—所有本计划的递交申请礼品之有效性及使用均受制于供应商指定的使用指示及条款及细则所规限。

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He goes on to disclose the strict guidelines around the employee sales: "You may buy gifts for someone, but they track each item, and if your gift ends up online they know who to ask."

他接着透露了针对员工销售的严格规定：“你可以为某人买礼物，但他们会跟踪每一件物品，如果你的礼物最终出现在网上，他们知道应该去询问谁。”

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E-readers and tablets (including Amazon's Kindle Fire e-reader, which is a modified Android tablet) were a popular holiday gift item last year.

CNN: E-books spur reading among Americans, survey shows

Clothing will be the top gift item.

FORBES: Black Friday, Small Business Saturday, and Cyber Monday: Which Should You Shop?

To improve your chances of getting full credit, provide a sales slip or gift receipt, return the item in new condition, unopened, and with all packaging material.

FORBES: Returning A Gift? What You Need To Know About This Year's Return Policies