The games are televised nationally, but the Internet audience is rapidly growing.

VOA: standard.2009.03.25

But a growing number were individuals, often eager for features such as cameras, games and Internet browsing.

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For instance, VinaGame says it became cash-flow-positive by early 2006 largely by relying on a prepaid card for playing games at Internet cafes.

FORBES: Companies, People, Ideas

To help cushion the slowdown, and have customers come back for upgrades, many device makers are diversifying into content and services, such as offering music, games, Internet access, and applications.

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