You can select from an array of Internet survey companies to get a quick take on a product or service.

你可以从一堆网上调研公司选择任何一家来做快速的产品或服务调研。

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It explains why it is sometimes better for a company to develop a product or service inhouse, rather than buying it from outside.

它阐释了为什么有时公司内部开发产品或服务比从外部购买的效果更好。

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Instead, companies should use these tools to get the consumers involved, inviting them to participate in marketing-related activities from product development to feedback to customer service.

公司而是应该利用这些工具将消费者牵扯进来，邀请他们参与市场营销的相关活动，从产品开发到对消费者服务的反馈。

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Specifically, the entrepreneur must stop wearing the multiple hats they wore when they started their company managing everything from new product development to customer service.

FORBES: A Simple Way To Get To Know Your Customers

Microsoft is currently in the process of migrating users from its Windows Live Messenger product to the service.

BBC: Skype graphic

With the cloud, the time from an idea to a new product or service can be measured in months, not years.

FORBES: Taking the Pulse of the Cloud