One factor in Rakuten's success is its loyalty system, a more fungible version of an airline's frequent-flyer programme.

乐天市场的成功因素之一在于其忠诚体制——一个比航空公司的常客项目更加优越的替代机制。

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You can redeem the miles or points in your airline frequent flyer programme for award travel on any Star Alliance member airline.

无比震惊于前几位所说的情况：星空联盟的基本规定之一就是会员乘客可以在所有联盟内航空公司上累积里程和兑换机票！

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It runs some of the industry's best-regarded customer-loyalty schemes, including British Airways' frequent-flyer programme.

ECONOMIST: One-and-a-half Nelson | The

It also has a frequent-flyer programme.

ECONOMIST: Budget airlines