Ourbrand, Rightat Home, was not heard ofin our community. Also, thestate licensingprocess was more tediousthanexpected, but it helped to excludeagenciesthat where in it for the wrong reasons.
No one is forcing anyone to participate in the program (it's not like you need Apple's permission to make an iPod accessory), and it's completely normal (and expected) for manufacturers to drop a little coin forthelicensing rights for a logo or to pay forthe certification process, but a 10% cut?
"We are in theprocess of implementing additional controls for our new store permit-and-licensing program to ensure theprocess is handled appropriately and in full compliance with all laws and regulations, " the Wal-Mart spokeswoman said.