GMC, one of the four U. S. brands that survived the General Motors bankruptcy, is best known for sturdy commercial trucks, large pickups and beefy Yukon and Suburban sport-utilities.

GMC作为在通用汽车破产中幸免于难的四个美国品牌之一，以其坚固的商用货车，大型皮卡，结实的Yukon和Suburban运动型多功能车（SUV）而著称。

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Unfortunately, GM is still pushing the GMC brand as if it were 40 years ago when they were known for high-quality work trucks that were bought by blue-collar workers.

FORBES: GM's Failure Of Brand Management At GMC And Buick

For proof, visit Times Square in New York this weekend and behold the 30-some GMC Sierra pick-up trucks parked there in an NFL-related promotion.

FORBES: GMC Amps Bet on NFL Football Even As GM Spurns Super Bowl