Your website will probably appeal to more visitors than you imagine. Avoid falling into the trap of over-focusing on your niche audience.

你的网站可能比你想象中的要更受欢迎，要避免陷入一个误圈：过于关注圈子里的读者。

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Focusing PPR on luxury and global fashion brands will appeal to investors, who dislike conglomerates.

ECONOMIST: PPR spins off CFAO

Focusing on a single market segment may require you to swallow hard if your opening bid for mass-market appeal went thud.

FORBES: 3 Ways To Get Back On Track If Your Marketing Isn't Working

Instead of focusing on the book lovers who bought the first Kindle, Amazon seems intent on creating a device that may actually appeal to a wider, less bookish set of customers.

FORBES: Magazine Article