For example, to assess IT performance, a research firm or advisor may collect the client's data and create reports to plot client performance against a selected reference group.

例如，在进行IT绩效评估时，调研企业或顾问会针对选定的参考组收集客户信息并且通过撰写报告描述客户绩效。

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Sainsbury, a big supermarket firm, is looking for a new site in the area and is rumoured to have its eye on the plot.

ECONOMIST: New room for readers