Costello says she expects more studies as DNA analysis gets cheaper and faster.

VOA: standard.2010.06.30

Snabe says this approached allows much, much faster data analysis, making it possible to analyze huge volumes of information on the fly.

FORBES: SAP Sees 'In-Memory Computing' Driving Major Change In IT

The creation of the equivalent of data cubes and other summaries to speed analysis is far faster and less intermediated by experts.

FORBES: Kill Your Data Warehouse

The company also learned that its complex pattern of comprehensive data collection and analysis prevented it from taking faster action on recalls.

FORBES: Wanted: Chief Complexity Reduction Officer