The only moral tenet governing the conduct of business in the shop was that the goods should be genuine and the price fair.

货真价实，是商店唯一的道德。

《新英汉大辞典》

We welcome the entry into our market of competitive goods and services from around the world, and will provide a fair and more transparent environment for foreign investors.

我们欢迎世界各国有竞争力的产品和服务进入中国市场，并将为各国投资者提供更加公平透明的创业环境。

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The makers of luxury goods will still be around at this year's fair, but they will play only a 'supporting role,' said Zhong.

仲刚表示，奢侈品生产商仍将出席今年的展会，但他们只是一个“配角”。

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Its judging panel was impressed by the delicious selection of organic, vegetarian, gluten-free and fair trade goods available, including stonebaked pizzas, locally brewed alcohol and homemade cakes.

UNESCO: UK National Commission for UNESCO - A veritable feast: North Devon Biosphere caf�� wins gold at the Green Tourism Business Scheme

Ian Bretman of the Fairtrade Foundation thinks there are other reasons too why British shoppers are buying into fair trade goods, such as historic trading links with Commonwealth countries.

BBC: NEWS | UK | Magazine | Fair play to us

Without easy access to information, farmers cannot know what price is fair for their goods, traders have no alternative to buying imports from local sources, doctors rely on ancient technology, voters can make no informed choices.

ECONOMIST: Tapping into Africa