In Europe, insiders have permanent jobs with nigh-impregnable security, high wages, guaranteed pensions and a still generous welfare state that they know how to exploit.
Buzz is also able to exploit Google's search know-how to help users identify the material of most interest to them from the flood of data pouring into its networking pages.
But even as their markets in industrialised countries are closed, asbestos producers are finding huge new markets to exploit - among people who know little of the epidemic of cancer asbestos has created elsewhere.
