Exceed their expectations desirably.

超越他们的预期。

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Exceed their expectations.

超出预期。

youdao

Give them prices that you would want to pay, exceed their expectations in a way that you would want your expectations to be exceeded.

给他们你自己能接受的价格，超出他们预期价格的那一部分你自己也能接受。

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And the brands that can meet or even exceed their expectations win a loyalty that exceeds anything remotely rational.

FORBES: 50,000 Consumers Vote Their Loyalty to Brands. Results Are In For Apple, Amazon, Apple, Call of Duty, Twitter, Apple, Halo, and Samsung Brands

That is, to understand what your users want and exceed their expectations.

FORBES: The Importance Of Mobile App Engagement

Consumers want brands to exceed their expectations.

FORBES: A Friendtelligence Test