"Often you do need to feign confidence at first," says Mr Etherington.

埃瑟林顿表示：“通常你一开始确实需要假装自信。”

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Bob Etherington, a sales, negotiation and presentation trainer, says it can be the difference between success and failure.

销售、谈判和演讲培训人鲍勃•埃瑟林顿（Bob Etherington）表示，自信可以决定你成功与否。

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Gary Neville was incredibly fortunate not to be sent off at the end of the first half away at Stoke with a second yellow for a rash challenge on Matthew Etherington.

加里·内维尔极其幸运，他因为在对阵斯托克城时对马修·埃瑟林顿恶意犯规却只得了张黄牌而未被直接罚下场。

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And Mamady Sidibe tapped home the second from a Matthew Etherington cross in first-half stoppage-time.

BBC: Stoke 3-0 Blackburn

The opening goal came courtesy of a free-kick after Etherington's body check on N'Zogbia.

BBC: Wigan 1-1 Stoke

Fuller broke clear down the right and his low cross was cleared as far as Etherington.

BBC: Wigan 1-1 Stoke