【Key words】 FDI; cross-border M&As; greenfield investment joint ventures; entry mode choice;
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This paper focuses on international entry mode choice of service firms.
本文选取服务企业进入国际市场的模式选择作为研究焦点。
After that, this paper goes on to provide an entry mode choice model based on the global value chain.
以此为基础,本文继而提出基于全球价值链的进入模式选择模型。
This paper is divided into five parts to expound the issues about international entry mode choice by service firms in detail.
第二部分分析了服务企业可选择的进入模式和不同进入模式的内在特性。
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