We're finally getting a phone with a display that's impossibly sharper than the 326ppi on the latest iPhones (up to 4-inch, 1, 136 x 640), the 331ppi on the Nokia Lumia 920 (4.5-inch, 1, 280 x 768) or even the 342ppi on the Sony Xperia acro S and the Xiaomi Phone 2 (4.3-inch, 1, 280 x 720).
If successful, Lei should be able to meet his ambitious sales target of 6 million Xiaomi Phones accumulated -- still some way away from the 3.52 million units sold so far.
One small request for ASUS' developers: it'd be nice if users could rearrange these toggles, as we can with Xiaomi's MIUI as well as LG's UI 3.0 (on Optimus G, Optimus LTE II and others).