His urban hotel has worked with local wineries to create customized wine-tasting and winemaking tours, offered healthy cooking seminars with its chef and arranged private painting demonstrations with the artist-in-residence, Jacqueline Poirier.
The 30 participants each designed their own sparkling-wine blend from among 250 base wines, and attended three seminars on pairing sparkling wines with caviar, raw oysters, calamari and beef.