If I told you I'd love to see earnings up 20 percent, what would be the levers we could pull to do that?
如果我告诉你我很想看到有20%的收入增长,我们应该撬动哪些杠杆?
Who knows, but nailing the upper limits of what customers will pay, be it for an iPhone or a bottle of bleach, is one of the biggest levers in any business model.
谁知道呢,但是分析顾客支付价格的极限时,不论是iphone或是一瓶漂白剂,是一种在任何商业模式里有存在的最大杠杆。
If you look at what nature has selected for and allowed, it suggests that you might be able to get your hands on the various levers that change things.
如果看看自然界选择了什么,容许什么,就能明白你或许可以获得各种能够改变现状的杠杆。
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