），Hummels(2001)把它称之为垂直专业化(Vertical Specializing)（注：Hummels, D., Jun Ishii, Kei-Mu Yi, 2001.
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As a vertical engine specializing in premium video, Jinni achieves a deep understanding of content that horizontal search engines cannot.
ENGADGET: Jinni Taste Engine for TV and movies envisioned as a Google TV app
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