A trademark prevents others from using the identical or a similar word, name, or symbol to take advantage of the recognition and popularity of the brand or to create confusion in the marketplace.

商标可以防止其他人使用相同或相似的单词、名称或符号来利用品牌的认可度和知名度或在市场上造成困惑。

youdao

Its trademark is the use of italics in the oval H, H is the English name HYUNDAI Hyundai's first capital letter.

其商标是在椭圆中采用斜体字H，H是现代汽车公司英文名HYUNDAI的第一个大写字母。

youdao

Apple's lawyers asked him to stop using iPod in the name of his app because it's an Apple trademark.

苹果公司的律师写信给John，让他停止在软件名称中使用iPod，因为这是苹果的商标。

youdao

As I reported last month, News Corp. filed its own application in November to trademark its treatment of that name, the blue-and-white logo at the top of this post.

FORBES: News Corp., IMG in Court Over 'The Daily' Name

You can trademark a specific expression of a name like that, but not the name itself.

FORBES: Legal Challenge to Murdoch's iPad Tabloid Brewing

Trademark the heck out of the name, of course.

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