"The research demonstrates how motivational it can be to gain a prestigious job title," said Paul Rapacioli, director of employment agency Reed's Internet service, which carried out the survey.

调查是由职业介绍所里兹网络服务公司主持的，该公司主管保罗·拉帕西奥利说：“这次调查表明得到一个令人尊敬的头衔会产生多大的鼓舞作用。”

youdao

At the Dubai Lynx Awards show in March (which is owned by Cannes Lions), organizers stripped the Qatari agency FP7 Doha of its Agency of the Year title after learning that several of its award-winning ads--including one allegedly given the nod by Samsung--were never commissioned and never ran.

FORBES: Advertising on the Edge

On its Twitter account this week, the agency commented about the letter of apology from the junior park ranger, a title given to youths between ages 7 and 13 who complete a program while visiting a national park.

CNN: STORY HIGHLIGHTS