Theme image is the key point for the tourist zone planning.

主题形象是旅游区规划的核心。

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That is, under the theme of the ads, carefully thinking and planning, the use of art tools available to the creative combination of materials to create an image.

即根据广告主题，经过精心思考和策划，运用艺术手段，把所掌握的材料进行创造性的组合，以塑造一个意象的过程。

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