They promised to not smoke in costume, not use a camera, cellphone or iPad during the parade and to "use the little boy's or little girl's room" prior to getting into costume.
On hand in Verizon's room were a quintet from the "PMS Crew, " an all-girl (or is it grrrrl?) team of professional video-gamers showing off the company's Fios-fueled on-demand gaming and Arcade services.