As with books, the spread of newspapers had a profound effect on European society.

ECONOMIST: Millennium issue: COMMUNICATION

This year, the team looked at aspirin's effect on the spread of cancer, and found it reduced the risk of secondary spread to the lungs, liver and the brain by "about half".

BBC: Aspirin a 'no brainer' against cancer after screening

Let me offer a description of that Saturday spread, because the full effect is diluted when the separate components are viewed online.

FORBES: Bubble Deflated, Social Media Will Now Change the World