Customer satisfaction index is mainly determined by service quality of travel agency, the substance is to evaluate the service quality of travel agency.
顾客对旅行社的满意程度主要取决于旅行社服务质量的高低，评价旅行社顾客满意度的实质是评价旅行社的服务质量。
By study of customer satisfaction index of travel agency, this paper provides guidance for travel agency to improve their service quality and customer satisfaction index.
本文通过对旅行社顾客满意度的研究，为旅行社改进服务质量、提高顾客满意度提供了方法指导。
This paper mainly targets the study of factors influencing the service quality in the outbound tour of travel agency.
本文以旅行社出境游服务质量影响因素为主要研究对象。
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