Search engine advertising because the information and user inquires of correlation with higher, so easy to user acceptance, communication effect significantly enhanced.

搜索引擎广告由于与用户查询的信息具有较高的相关度，因此易于被用户接受，传播效果显著提高。

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The secrecy policy causes search engine technology to remain largely a black art and to be advertising oriented.

保密政策使得搜索引擎技术在一定程度上保留着它神秘的面纱，并且面向广告。

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It might therefore look like a somewhat desperate response to Google which, as the most popular search engine and biggest seller of online advertising, has been upstaging Microsoft.

因此，这看似是对谷歌的绝望回应。这家人气最高的搜索引擎和在线广告的最大销售商一直在抢占微软的风头。

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Google earns most of its money from sales of advertising on its search engine.

VOA: special.2009.07.17

Search engine advertising and social media are the two major phenomena in Turkey today.

FORBES: Why Is Turkey One Hot Advertising Market For 2013

There is no suggestion that eBay now plans to change the way in which it currently spends on search engine advertising.

BBC: Google advertising value questioned by eBay

In the same way, Sergey Brin and Larry Page initially resisted supporting their search engine with advertising: "The issue of advertising causes enough mixed incentives that it is crucial to have a competitive search engine that is transparent and in the academic realm, " they wrote in 1998.

WSJ: Matt Ridley on Web Profits, Web Sharing and the Facebook IPO | Mind & Matter