Represent the Company to the distributors and end users in all sales-oriented activities, including marketing, advertising, sales promotions and other distribution support activities.

代表公司为经销商和终端客户提供销售导向，包括市场开发，宣传，促销和支持经销商的活动。

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Gross margin is another critical metric because it determines how much cash a company has left to invest in sales, marketing, packaging, promotions, product development all the activities that build a brand.

FORBES: Valuation Do's And Don'ts For Early Stage Consumer