"Usually in a case like this one book lands at No. 1 and stays there, " said RobertGottlieb, chairman of Trident Media Group, a New York literary agency.
He notes that there were similar results from an earlier, much smaller 33-patient study, conducted by noted dermatologist Alice Gottlieb of the Robert Wood Johnson Medical Center in New Jersey.
"We thought maybe we should look at T cells, " says Alice Gottlieb, a psoriasis expert and director of clinical research at UMDNJ-Robert Wood Johnson Medical School.