But in some cases, one marketer's owned media become another marketer's paid media—for instance, when an e-commerce retailer sells ad space on its Web site.

但在某些情况下，某市场营销者的自有媒介会成为另一个营销者的付费媒介。比如，当某电子商务零售商出售其网站上的广告空间时。

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E. Leclerc, another French retailer, has pioneered two novel twists on carbon labelling in a handful of its stores.

另一家法国零售商e . Leclerc也在旗下的一些店倡导了碳标签的两项新奇进展。

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But in some cases, one marketer's owned media become another marketer's paid media - for instance, when an e-commerce retailer sells AD space on its Web site.

在某些情况下，某营销者的自有媒介会成为另一个营销者的付费媒介。

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For a limited time, gamers who purchase a GTX 660 Ti GPU from a participating retailer or e-tailer will receive a voucher for a free copy of Gearbox Software's Borderlands 2, which is launching next month.

ENGADGET: NVIDIA announces $299 GeForce GTX 660 Ti, lets Kepler walk among the people

Amazon, the leading e-retailer, entered the lending business through a new service called, Amazon Lending.

FORBES: Amazon Wades Into Lending To Drive Market Place Sales

Amazon should be viewed by investors as an infrastructure service provider, not just an e-retailer.

FORBES: Why Mobile's Cloud-y Future Means Sunny Days For Amazon