LikeFacebook, RenRenstarted outasocialnetwork that encouragedpeople to use their real identities, thenadded social gamesande-commercefeaturesforoutsidebusinesses.
Today, the renamed Renren runs four major sites with social networking as the centerpiece: Renren social network, RenrenGames, and business social network Jingwei, which launched in 2011.
There are now domestic Chinese equivalents of all these sites Baidu for Google, Taobao for eBay, Renren for Facebook, QQ for instant messaging, games and social networking and they are doing well (see chart).