The research of regional cultural image will help to represent the product's regional characteristics and cultural connotations.
区域文化意象的研究，有助于体现产品区域特色和文化内涵。
Festival with local characteristics show regional culture features, and it can help to prompt city image rapidly and get gigantic economic, social and cultural benefits.
富有地方特色的节庆活动能够鲜明的展示区域文化，迅速提升城市形象，使举办地获得巨大的经济、社会和文化效益。
Therefore, in the planning and design, the designer should make full use of diverse factors contained both cultural and regional elements to create a vivid, true, entire "Xi'an image".
正因如此，在规划和设计时，应充分的利用包含西安市地域性和文化性的要素，力争塑造形象的、生动的、真实的、完整的“西安形象”。
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