Reserve fiber cell moisture and effectively reduce wrinkle; adjust moisture and oil secretion, refresh oily skin, moisturize the skin that needs water, help keep skin firm, fresh without feeling oily.
They also thought "antiaging" and "antiacne" labels were not the way to sell youth and hope--hence upbeat product lines such as Yes To Blueberries Age Refresh (for mature skin) and Yes To Tomatoes Daily Balancing Moisturizer (for oilyskin).