The improvement in the image of the United States, according to European public opinion surveys, is slight but real.

欧洲的民意调查结果显示，美国形像的改善虽然有限，但却是实实在在的。

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In other words, the Beijing Olympic Games have brought some positive changes to China's image, but public opinion worldwide toward China has not changed fundamentally.

北京奥运会给中国形象带来了一些积极因素，但世界舆论对中国的声音并没有发生根本性的改变。

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In either case, a clear purpose would have been for Simpson to show he has nothing to hide in an effort to rehabilitate his image in the court of public opinion.

CNN: Says he wanted conversation, not confrontation

"The Japanese media and officials are playing supporting actors by accusing China of 'wanting to provoke a military conflict' and shouting about 'withdrawing the ambassador to China' in an attempt to concoct an image of a 'high-handed China' in international public opinion, " the website says.

BBC: China media: Pyongyang pressure